Another day, another tease. Ram is definitely enjoying the ultra-slow release of his upcoming electric pickup truck, but at least this time they have included a date. Type This is actually a season, not a specific date. We anticipate the exact time will be clarified in the coming months, but in a tweet today, Ram said we should expect the teasing to end and the actual electric pickup to debut in the fall of 2022.
When stealing some lightning. 3
Unleashing results 2022. https://t.co/epaaYdKHj9 pic.twitter.com/m4wB9AjYBp
– RamTrucks (amRamTrucks)
April 25, 2022
We also get a new and predictable dark scene of the truck, this time a straight-on shot from Evie Holler’s face. As before, the highlights have all been illuminated, which we now assume means they are elements of real light. The ram lettering in the middle of the grill is similarly brilliant, which makes us think again that this would be the case for the production version. We still don’t know its official name.
We have been told that the truck will go into production in 2024, using a STLA Frame EV platform with a battery capacity of 101-118 kWh and a range of up to 500 miles. This means that potential buyers will have to wait a long time in front of them even after its official launch. By then, the Ford Lightning should be a fairly common sight on American roads, the Hummer EV will be on sale for several years and the Chevy Silverrado EV will be ready to make its appearance similarly. Ram is also promising to have a range-extended electric truck for display, but we still don’t know if it will debut online this fall alongside the full EV.
Finally, we’re not entirely sure what “Thunder” Ram is stealing today with his teaser and date announcement. It could be a slight shadow cast on the electrified Corvette, which was also announced today, or it could be just a play on words as Ford’s truck is called the F-150 Lightning. We don’t think it’s a big deal, though. Lightning, shadow, rain or snow, we are happy to see the electrified truck play intensify.